Become a Business Mentor: You’ll Gain as Much as You Give

nataliehalpernwebWhen asked to rate the value received from their experience as volunteer business mentors, local Jacksonville consultants and practitioners gave the Marketing Matters mentoring program high marks.

A program of the Jacksonville Women’s Business Center (JWBC), Marketing Matters links a woman business owner with a pair of professionals who are experts in the fields of marketing – strategy, public relations, web development, social media and many more. Working from an established planning system, mentors guide business owners through the development of a marketing plan unique to her business, based on her goals.

A unique opportunity for Jacksonville’s MarComm Pros!

Are you a writer, graphic designer or photographer? What about a corporate communicator, sales manager or advertising exec? If you are an expert in a marketing specialty in the Jacksonville area, consider sharing your knowledge with a woman business owner as a volunteer mentor.

Mentors devote from 20 to 27 hours over six months to the program, performing as a coach and sounding board. Most agree, they gain as much as they give. When asked to rate the value of their volunteer experience, respondents reported having received value, with 62% reporting the program offered great value.

So, how do they measure the value of being a volunteer business mentor?

Business mentoring makes me better at what I do.
I’m a better communicator and listener.
I gain personal satisfaction.
I’ve connected to new business relationships.
I promote my involvement in this program as part of my personal branding strategy.

Here’s why Krischelle & Jamie volunteer as business mentors.

Krischelle Hancock, vice president of market development at PARC Management, LLC and Jamie Thomas, Director of Marketing & Communications at The LBA Group, contribute their time and knowledge to women business owners enrolled in the Marketing Matters mentoring program.


About the Program

Marketing Matters kicks off in January with an orientation where participants learn about the program and you begin to assess her situation. Mentoring teams determine time/place to meet monthly, communicate frequently, attend strategy sessions and celebrate the woman business owner’s achievements at a graduation reception, usually in July. Learning is self-paced and participants are encouraged to complete the program early. The program officially ends on the last Friday of June.

Have we convinced you yet? If so…

Tell us about you, your area of expertise and your professional background by completing a short and confidential Volunteer Profile. We’ll use this information to pair you with another mentor and match you both with the participant. It’s that simple.

Click here to complete your Volunteer Profile online.

Want more information?

Contact us for more details.


About Amy Calfee

Amy is Founder and CLO (Chief Listening Officer) of Temerity Creative, LLC, a marketing coaching and consulting practice for entrepreneurs and small business owners. She is a creative strategist and marketing expert devoted to entrepreneurs ready to be bold, be themselves and build a meaningful brand. Services include Marketing Coaching based on her planning system currently taught through the Jacksonville Women’s Business Center; Marketing Consulting to integrate the marketing function throughout small to mid-sized organizations and Creative Development, the voice and visualization of marketing strategies.
This entry was posted in Entrepreneurship, Involvement, Marketing, Mentoring. Bookmark the permalink.

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